The Science Behind ChomChom

A Scientifically-Informed Foundation

Designed by licensed therapists, ChomChom is a scientifically-informed platform grounded in established research from developmental psychology, neuroscience, and education. As an evidence-based therapeutic practice tool available for use at home, ChomChom delivers real-time progress data, effectively bridging the data void that currently exists between parents and caregivers.

The Mind, Brain, and Education (MBE) Approach

The fundamental philosophy underpinning our approach is rooted in the interdisciplinary field of Mind, Brain, and Education (MBE). This framework seeks to bridge the gap between cognitive neuroscience, developmental psychology, and practical educational methods. By integrating these three domains, ChomChom ensures that its tools are not only therapeutically effective but also aligned with how a child’s brain naturally learns and develops.

 

This platform is more than just a collection of games; it is a thoughtful fusion of “playful activities and games with learning science”. This intentional blend allows ChomChomTech to address key areas of development, including organization skills, habit building, emotional resilience, problem-solving, and conflict resolution, all while ensuring the experience is both entertaining and non-addictive.1 By taking a holistic, 360-degree approach, ChomChomTech aims to empower a child’s social-emotional growth while simultaneously providing parents, educators, and counselors with comprehensive, data-driven insights to support their efforts. The platform’s design reflects a deep understanding that effective learning and development are not isolated from emotional and social well-being.



flexible thinking activity-chomchom

 

“The single most important factor in a child’s development is a close, connected relationship with a primary caregiver.”

-Dr. Daniel J. Siegel; clinical professor of psychiatry and co-author of The Whole-Brain Child

 

 



The Core Philosophy: Blending Play with Learning Science

At its core, ChomChom is built on the thoughtful fusion of “playful activities and games with learning science.” This intentional blend ensures that engagement is high while the risk of addiction is low. The platform transforms learning into a fun, non-addictive experience. Our Mind-Brain-Education approach is built on three core concepts from educational neuroscience

Executive Functions: The Brain's Control Center

Executive functions are the “air traffic control” system of the brain, managing skills like self-control, planning, and adaptable thinking. Our bite-sized challenges are specifically designed to help children practice and develop these crucial functions, which are foundational for success in school and life.

The 'Plastic' Brain: Neuroplasticity

The brain has a remarkable ability to reorganize itself by forming new neural connections. This is how we learn and form new habits. ChomChomTech’s structured, repeated, and rewarding activities are designed to leverage this plasticity, reinforcing positive behavioral and cognitive patterns in a child’s developing brain.

The 'Engaged' Brain: The State of Learning

Research shows that an engaged brain is a key condition for effective learning. Our use of “playtime” and “interactive adventures” is a deliberate strategy to create an optimal brain state for learning, capturing a child’s attention and leveraging their natural reward systems to facilitate skill acquisition.

Our Cornerstone of Development

ChomChom’s curriculum is aligned with the CASEL framework, a research-backed model for promoting positive development through five core competencies: Self-Awareness, Self-Management, Social-Awareness, Relationship Skills, and Responsible Decision-Making. This alignment is significant, as a landmark meta-analysis of over 207,000 K-12 students found that participants in CASEL-based programs saw an average increase of 11 percentile points on standardized test scores. Furthermore, ChomChom’s gamified design is an evidence-based approach to learning, with systematic reviews showing its primary purpose is to increase children’s motivation and engagement. For example, one study found that students using game-based learning were on-task 93% of the time, compared to only 72% without it. This strategic application of learning science leverages the brain’s natural reward systems for effective and engaging skill-building.

 

Engagement, Motivation, and Personalization

The Psychology of Play and Gamification

Gamification works by tapping into the brain’s natural reward systems. For children, especially those with ADHD, this is transformative. Clear goals, instant feedback, and small wins activate dopamine production, which improves attention, task completion, and memory. Our “bite-sized” activities reduce overwhelm and make skill-building feel like fun.

Adaptive Learning

Our AI-powered platform moves beyond a one-size-fits-all model. It intelligently crafts a unique learning journey for every child, adapting activities based on their interests and emotional responses. This personalization provides data-driven insights to parents and educators, empowering them to provide more effective, responsive support.

Appendix

This section provides a curated list of the foundational and supporting research that informs the design and principles of the ChomChomTech platform. This compilation of academic papers, organizational reports, and expert commentary demonstrates the company’s commitment to building a product grounded in a robust body of evidence.

A.1. Foundational  Research

  • Society for Research in Child Development (SRCD). (2012). New Approaches to Social and Emotional Learning in Schools. 19
  • Child Mind Institute. (n.d.). What is Social and Emotional Learning? 3
  • Durlak, J. A., Weissberg, R. P., Dymnicki, A. B., Taylor, R. D., & Schellinger, K. B. (2011). The Impact of Enhancing Students’ Social and Emotional Learning: A Meta-Analysis of School-Based Universal Interventions. 20
  • Collaborative for Academic, Social, and Emotional Learning (CASEL). (2017). Navigating SEL from the Inside Out. 41

A.2. Studies on Gamification and Learning

  • ResearchGate. (2021). A Systematic Literature Review of Gamification for Children: Game Elements, Purposes, and Technologies. 8
  • Prodigy Game. (n.d.). Gamification and its Effectiveness in Schools. 9
  • The ADHD Centre. (n.d.). ADHD Gamification and its Role In Boosting Focus And Learning. 10
  • Akili Interactive. (n.d.). EndeavorRx® – ADHD Video Game Treatment for Kids. 21
  • ResearchGate. (2021). Gamification of Learning in Early Age Education. 25
  • National Library of Medicine. (2024). Gamified Mobile Apps for Children With Disabilities: A Scoping Review. 22

A.3. Research on AI in Education

  • Axon Park. (2023). How Effective is AI in Education? 10 Case Studies and Examples. 26
  • University of Illinois, College of Education. (2024). AI in Schools: Pros and Cons. 23

A.4. Clinical Trials and Digital Therapeutics

  • The Lancet Psychiatry. (2024). Parent-Led Digital CBT Effective for Childhood Anxiety. 27
  • FDA. (2023). Digital Health Technologies (DHTs) for Drug Development. 31
  • Lindus Health. (n.d.). Digital Therapeutic Clinical Trials. 32
  • Frontiers in Psychiatry. (2025). Digital Therapeutic Interventions for Children and Young People’s Mental Health: A Qualitative Study. 28

A.5. Key Industry and Expert Commentary

  • The Learning Counsel. (n.d.). ChomChomTech: Cultivate creativity, critical thinking, self-awareness, and emotional intelligence. 1
  • Children and Screens. (n.d.). Youth Anxiety, Depression, and Digital Media. 7
  • MindK. (n.d.). EdTech Challenges and Opportunities. 36
  • Digital Promise. (2016). Using Research in Ed Tech. 38
  • Kids First Services. (n.d.). How Technology Is Enhancing Therapy for Children. 24
  • eLearning Industry. (2023). Learning Science Thought Leaders Who Share Their Expertise. 44
  • Executive Function: Implications for Education. 2
  • Executive Function predicts children’s academic achievement. 11
  • The 7 Executive Functions. 12
  • Center on the Developing Child Harvard University. 13
  • Executive Functioning Skills. 15
  • What are Executive Functions. 16
  • What is Executive Function? 17
  • Center on the Developing Child Harvard University. 18

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